May 05, 2024  
University Catalog 2018-2019 
    
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University Catalog 2018-2019 [ARCHIVED CATALOG]

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MKT 4600 - Retail Buying and Merchandising

(3)
Prerequisite: Mkt 3600 Emphasizes the process of selectivity and concentration, customer value, differential advantage, and integration required to secure merchandise and resources necessary to execute tactical and strategic retail merchandising and format plans.


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