Apr 06, 2026  
University Catalog 2025-2026 
    
University Catalog 2025-2026
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MKT 3950 - Community Based Social Marketing

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This course is repeatable: No
Total # of units allowed for credit: 3
Max times this course can be taken for credit: 1
Max # of units may be repeated: 0

Course Description: Applies the marketing process to building, and developing community based programs in the surrounding Cal State LA community. Considers the role of local business, non-profits and government  utilization of marketing to engage and shape community behaviors for collective good.
Credit Hours Per Week: 3 lecture hour(s)

Grading: ABCDF
Mode of Delivery: Face to Face, Hybrid, Online
Campus: Main Campus
Cross-Listing and/or Equivalent Course(s): None
Needs Permission to Enroll: No
GE until Summer 2025: UD Block D - Social Science
GE effective Fall 2025: Upper Division Area 4 - Social & Behavioral Sciences
University Requirement Designation(s): (cl) Civic Learning and Community Engagement
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