MKT 4700 - Advanced Topics in Marketing Analytics

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This course is repeatable: No
Total # of units allowed for credit: 3
Max times this course can be taken for credit:1
Max # of units may be repeated: 0

Course Description: Advanced Topics in Marketing Analytics covers advanced data analysis techniques and theoretical foundations to help students acquire analytic skills that can be applied to real-world marketing problems. The course also examines the ethical and technical issues related to marketing analytics. Some sections may be technology-mediated.
Credit Hours: 3 lecture hour(s) per week

Grading: ABCDF
Mode of Delivery: Face to Face
Campus: Main Campus, DTLA Campus
Cross-Listing Course(s): None
Prerequisite(s): MKT 3700 or Consent of Instructor
Needs Permission to Enroll: No
Special Fee Applied: No

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MKT 4700 - Advanced Topics in Marketing Analytics