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Jun 27, 2024
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MKT 4420 - Brand Strategy [3] This course is repeatable: No Total # of units allowed for credit: 3 Max times this course can be taken for credit:1 Max # of units may be repeated: 0
Course Description: Develop conceptual, analytical, and decision-making skills related to national and global brand tactical and strategic planning; solving marketing branding problems and cases. Some Sections may be Technologically Mediated. Credit Hours: 3 lecture hour(s) per week
Grading: ABCDF Mode of Delivery: Face to Face Campus: Main Campus Cross-Listing Course(s): None Prerequisite(s): MKT 3100 Needs Permission to Enroll: No Special Fee Applied: No
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