Mar 28, 2024  
University Catalog 2017-2018 
    
University Catalog 2017-2018 [ARCHIVED CATALOG]

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MKT 4320 - Sustainability Marketing


(3)
Prerequisites:  MKT 3100 or Consent of Instructor.  Overview of sustainability in a marketing context; local and global impact of current marketing practices upon the environment; re-framing of marketing strategies and practices for environmental and social sustainability.  Some sections may be technologically mediated.



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