The Department of Marketing offers an undergraduate credit certificate in Entrepreneurship, designed to prepare students and business people for careers in starting, managing, or working in small businesses. The program includes instruction about how to take a product or service from the idea stage through the introduction and growth stages, and how to successfully manage the business. A focus may be taken in retailing, marketing of services and products, consulting, accounting, finance, or entrepreneurship. A total of 24 units is required. Refer to the Undergraduate Studies: General Information chapter of this catalog for general regulations governing all certificate programs.